Tips for Designing Great Storefront Signage

channel letter storefront sign of Champion by BlackFire Signs in Atlanta, GA

The success of any business depends on how you can attract customers to your space. As one of your first points of contact with customers, your storefront needs to make an impact. It has to grab the attention of your target audience and drive them to your business.

Whether you are located inside a building or on a street in Atlanta, GA, a stand-out storefront is what you need. How can you make sure that you have a stand-out storefront sign? Here are 4 tips that can make that happen.

The Right Storefront Signage Solutions

A good place to start is knowing the types of signs that can set your business apart. As commercial & custom storefront signs go, there are a lot of options to choose from.

No two signs are created equal. It is crucial to choose one that best fits your needs, your market, and your budget. Here are some examples:

  1. Dimensional Signs
  2. Window Graphics
  3. Outdoor Banners
  4. Monument Signs
  5. LED/Lighted Storefront Signs

Branding Design

A custom storefront sign is a great way to stand out and showcase your brand. It can show how different you are from the competition. That difference is how customers will choose you above the rest.

Choose a theme that best represents your business. Whether you get a stone storefront sign or a simple banner, it should tell customers about your brand.

Importance of Legibility

It is tempting to choose intricate font styles and designs to make your storefront sign stand out. However, you must keep in mind how each reader is going to view your design.

Pick out font styles and sizes that are easy to read. Make sure that the colors you use complement each other. It has to be readable even from a distance. Otherwise, your target audience might not understand your message.

This is helpful especially for getting the interest of people driving by. You only have a few seconds to make an impression, so make your storefront signage solutions count.

Light It Up

Lighted storefront signs are one of the best ways you can stand out from the competition. Since humans are naturally drawn to light, your sign will be unmistakable anywhere.

For example, adding spotlights to your stone storefront signs will make them more eye-catching even at night. This is great for businesses that are open throughout the night. If you want to stay visible 24/7, a lighted sign is the best way to do it.

Your Trusted Commercial & Custom Storefront Sign Makers

A great storefront is your opportunity to make an impression in Atlanta, GA. Make the opportunity count with high-quality custom storefront signs from BlackFire Signs!

We offer a variety of signs that are sure to catch the attention of your target customers. We also choose the best materials to ensure your signs stay vibrant and effective for years.

Contact us today with your storefront sign needs and we’ll give you a FREE quote.

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