About Us

BlackFire Signs is an independently owned full-service commercial signage and graphics manufacturing company based in Metro Atlanta. BlackFire Signs was founded by Darren Joel, and his wife Marci. For 12 years, they owned and operated an upscale custom furniture and drapery manufacturing business, servicing the hospitality and residential interior design industry. With a passion for design and manufacturing, Darren leverages his strong financial and manufacturing background and continues to provide quality signage with a focus on service and timely delivery.

Committed to quality and excellent customer service, BlackFire Signs invests in the latest production technology and equipment available to produce the highest quality signage and offer clients exceptional service and delivery of their products ON TIME!

At BlackFire Signs, we believe strongly in building long standing relationships with our clients and having an active role in cultivating their businesses and brands; watching them grow from success to success.

BlackFire Signs brings over 30 years of experience to our clients as a partner in the Signworld Business Alliance, with a network of over 300 independently owned and operated sign manufacturing companies. Being a part of this selective and exclusive network gives BlackFire Signs a national presence and the ability to fabricate and install commercial signage throughout the United States and Canada.

Both Marci and Darren believe in giving their time and energy back to their community, volunteering time at their children’s schools, religious institutions, and sports programs. The Joels believe in firmly ethical business practices and always treat employees, top-to-bottom, like gold and as if they were a part of their own family.

Focus and Mission

BlackFire Signs is a family owned and operated business. Family values guide our conduct and define our company character and philosophy. We focus on building long lasting relationships with our clients while delivering creative, quality signage with exceptional customer service and On Time delivery.

Our work culture is collaborative and team oriented, always striving for excellence in craftsmanship, in an environment where everyone is treated with dignity and respect.

Partner with our clients to solve their unique business needs.
Emphasize quality, service and on time delivery.
Utilize best-in-class technology, equipment, and techniques.