The importance of lobby signs is often overlooked and yet these signs can enhance customer experience, increase brand loyalty, and even boost sales!
Many people feel uncomfortable walking into a corporate office, medical clinic, or hotel for the first time. It’s like being the new kid at school when you have no clue about where to go or who to see. Office lobby signs are like that special teacher who was there to meet you on your first day and show you around. You see the sign, it directs you to where you need to go, and suddenly you relax. You know you are in the right place.
5 Benefits of Lobby Signs to Boost Your Atlanta Business
- Make a good first impression. Your beautiful sign is like a beacon, welcoming customers to your office. It also helps create a good first impression with your customers.
- Transform your space. A new, custom lobby sign can transform a space from bland and boring to exciting and engaging. It can enhance your décor, whether it be modern, classic or even rustic. People will notice the new look with great appreciation.
- Enhance your corporate image and increase brand loyalty. The use of colors, materials, graphics, and overall design gives customers a feel for who you are and what you do. Reception signs, lobby wall signs, murals and vinyl graphics can work together to create consistent messaging. Custom lobby signs speak volumes about your company and help build customer loyalty. People are likely to tell others about their positive experience when they are proud to deal with your company. Word-of mouth is the best form of advertising, after all! It begins with enhancing the guest experience, from investing in professional signage to providing exceptional customer service.
- Grow your business. Professional office lobby signscan encourage sales in subtle, and even not-so-subtle ways. They help increase brand recognition while instilling a sense of pride of ownership. People can relate to graphics showing happy people enjoying your products or services. It might inspire them to say, “I want what she’s having!”
- Raise employee morale and instill a sense of pride. Like a new pair of shoes that puts a spring in your step, a new lobby sign can instill a sense of pride with employees. Being proud of their workplace helps motivate employees to do their best for a company that cares about looking and doing its best.
To find out how office lobby signs can transform your space, your business, and your sales, the team at BlackFire Signs in Atlanta is ready to help Ignite Your Market! Contact us now for a complimentary consultation.